BUSINESS BLOGS
BUSINESS BLOGS
category: business
25 Jul 2007

I just posted something on the latest stats for online video ads.  By 2011, the magic figure is now $10B.

$10B.  That’s crazy.  Don’t get me wrong, as a video producer I love hearing it, but consider this:

An estimate of the online video ad market for 2009 - set in 2004: $657 million
(Source)

An estimate of the online video ad market for 2009 - set in 2005: $1.5 billion
(Source)

An estimate of the online video ad market for 2010 - set in 2006: $2.3 billion
(Source)

An estimate of the online video ad market for 2010 - set in late 2006: $3 billion
(Source)

Wow.  What happened in one year for the latest estimate to soar from $3B to $10B?

Anyone?