This weeks video is by the band Kula Shaker for their cover of Deep Purple’s classic song, “Hush”. Some people may remember this song from the “I Know What You Did Last Summer” soundtrack, and it also got limited play in radio and MTV. What I like about this video is how they managed to create an interesting video that keeps you attention the entire song and its really nothing more than the band playing on a soundstage. The band and song have enough energy that watching them rock out is enough for a compelling and satisfying video.
The song it its original form is a classic, but I think this is one of those rare times where the cover outperforms the original. Kula Shaker have added excitement and swagger to the song and where it once grooved, it now rocks. I think the Director of this video “got” that and the bare bones approach works like a charm… plus a little keyboard surfing and a few slow-mo shots never hurt anyone.
Its also pretty exciting to note that Kula Shaker has regrouped and will be releasing a new record later this year. Check out their official site here: http://www.kulashaker.co.uk/