] HipMojo.com » How Google barges into your [digital] living room

How Google barges into your [digital] living room

You have to give Google credit.

Google was a late entry (as they were in search, email, news, and everything else - there goes the first mover advantage, I guess) in instant messenging, but Google Talk has the opportunity to grow pretty fast.  Obvioulsy not fast enough to dislodge AIM, ICQ, MSN Messenger or Yahoo IM, but fast enough to cause more headaches to the folks in Seattle, Sunnyvale and Dulles…

The company this week a) allowed / offered Gmail users OR b) plowed into Gmail’s inbox users by slipping a “enable Google Talk in your Inbox” intermediate page to Gmail users as they signed in to their inbox.

I did not really even notice what I was allowing when I pressed Yes, but once I got into my inbox and what I inadvertantly allowed, I must say, I was happy I did…

Google gets credit for leveraging its search to enter email, and now leverage Gmail’s appeal to enter IM.

Time will tell whether or not these late entries will make a material impact on the Web landscape… but I can tell you that increasingly, despite the firm still getting nearly 99.96969696969% (little Googol humor for ya there) of its revenue from online advertising, it has moved away from a search only player better than many critics and pundits would have expected them to.

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Posted By: froosh | Feb 22nd

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