File under “things that make you go hmm…”
I was checking out Paidcontent to see what I missed as I was traveling. I saw something that did not make sense.
“… co-founders Chris DeWolfe and Tom Anderson apparently fought hard for MySpace to be included in the News Corp./NBC online video venture.”
Is it just me or is this odd? Think about it, sure, between MSN, Yahoo! and AOL, the News Corp./NBC venture gets access to a lot of households. Those three sites probably hand the venture 80%+ reach, maybe even 90%. Of course, we know the end reach is 96%, with MySpace.
But what is very strange is this: why would co-founders Chris DeWolfe and Tom Anderson have to fight hard for MySpace to be included in the News Corp./NBC online video venture? Sure, on the one hand, including it might scare off other content owners like the major media firms, but it’s not like the distribution is only through Myspace, it’s on MSN, Yahoo!, AOL and MySpace…
Could it be that the real powers that be at News Corp. (namely Chairman Rupert Murdoch, COO Peter Chernin and NBC’s respective heads Jeff Zucker and digital czar George Kliavkoff (who is slated to run this new, as of yet unnamed entity) do not think that MySpace is the kind of place that should hang around their premium, quality, clean content?
I do not know. I’d hate to put words in the mouths of such savvy and experienced folks, but it is worth finding out…
Of course, in all likelihood, we’re reading way too much into this… (are we?)
Where’s Valleywag when you need them…
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