[Disclaimer: Veoh is one WatchMojo.com’s many syndication partners.]
Veoh features more than 100,000 videos produced by professionals and amateurs. It also hosts videos from movie studios and magazine publishers, including Viacom Inc.’s Paramount Pictures, Lions Gate Entertainment Corp. and National Lampoon Inc.
Veoh has made a lot of moves to gain traction as an important player in the video file sharing and distribution segment, such as launching Veoh TV, something that is sure to raise the concerns of some of the old media content producers. Armed with a lot of capital from everyone ranging from former Walt Disney CEO Michael Eisner, Time Warner Inc., Spark Capital and Goldman Sachs Group Inc.
Veoh today lured former Yahoo! ad executive Steve Mitgang to become its CEO. I have no idea who Mr. Mitgang is, but as a content provider to Veoh (we just signed and have yet to get them our content) it’s certainly a welcome sign to see an experienced ad executive join a site like that: “The video marketplace is still in its very early days,” Mitgang said. “If we think about a world where there are billions of videos to choose from, there’s still an opportunity for a company to help people discover, access and watch all kinds of videos, while enabling advertisers to engage those viewers.”
Indeed… interesting to see how the fight for video advertising online will continue to shape up.
Subscribe: