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	<title>HipMojo.com</title>
	<link>http://watchmojo.com/web/blog</link>
	<description>Covering Online Video, Web, Search, Investing, Technology, Strategy, Investing, M&#038;A, Financing, VCs</description>
	<pubDate>Sat, 21 Nov 2009 21:40:57 +0000</pubDate>
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		<title>The Week in Online Video: Insanity</title>
		<link>http://watchmojo.com/web/blog/index.php/2008/02/15/the-week-in-online-video-insanity/</link>
		<comments>http://watchmojo.com/web/blog/index.php/2008/02/15/the-week-in-online-video-insanity/#comments</comments>
		<pubDate>Fri, 15 Feb 2008 17:58:38 +0000</pubDate>
		<dc:creator>Ashkan Karbasfrooshan</dc:creator>
		
		<category><![CDATA[Internet &#038; Web]]></category>

		<category><![CDATA[Video]]></category>
<category>Internet &amp;#038; Web</category><category>Video</category>
		<guid isPermaLink="false">http://watchmojo.com/web/blog/index.php/2008/02/15/the-week-in-online-video-insanity/</guid>
		<description><![CDATA[Insanity means doing the same thing over and over again but expecting different results.  In that context, this week was simply insanity running amok in online video.
I got back from 2 days of meetings in NYC (maybe you noticed posts were down).  Lots to talk about.  More to come this weekend after [...]]]></description>
			<content:encoded><![CDATA[<p>Insanity means doing the same thing over and over again but expecting different results.  In that context, this week was simply insanity running amok in online video.</p>
<p>I got back from 2 days of meetings in NYC (maybe you noticed posts were down).  Lots to talk about.  More to come this weekend after I catch up a bit.</p>
<p>So, what happened?</p>
<p>Yahoo! - still trying to come up with a clear and concise video strategy - <a href="http://www.alleyinsider.com/2008/2/yahoo_relaunches_video_site" target="_blank">launched/relaunched</a> <a href="http://www.yvideoblog.com/blog/2008/02/15/welcome-to-the-all-new-yahoo-video/">Yahoo! Video</a>, which is more of the same.  I understand Yahoo! has had a love/hate relationship with creating content, but I am not sure a user-generated content video site is what we need, frankly, especially with YouTube dominating the space.  One thing Yahoo! will have going for itself is that it willbe distributing Hulu&#8217;s content, which will be anchored by TV programming and more.  That&#8217;s all I will say for now&#8230; But that notwithstanding, I expect more from Yahoo! and this is one more reason as a shareholder, I have lost all confidence in YHOO&#8217;s management.  They stand to benefit from the accelerated growth in display, banner and video ads, but they could do much more.</p>
<p>Speaking of YouTube, I also attended YouTube&#8217;s <a href="http://www.ianschafer.com/2008/02/14/so-what-happened-at-youtubes-videocracy-event/" target="_blank">Videocracy</a> shindig, and I will post some thoughts on that as well, this weekend.  I was going to post immediately after the event, but I literally had meetings non-stop.</p>
<p>As you read yesterday, LiveUniverse <a href="http://www.paidcontent.org/entry/419-liveuniverse-buys-video-sharing-site-revver/" target="_blank">finally</a> did end up buying Revver, the troubled early pioneer in online video.  I won&#8217;t say too much, as I hinted at it in this <a href="http://watchmojo.com/web/blog/index.php/2008/02/06/revvers-fate-and-the-state-of-online-video/" target="_blank">post</a>, I did inquire about making a run at Revver, but my strategy was not to put in more money to continue doing the same thing, because that would be insane.  I am happy for the staff at Revver, but I am not sure how Brad Greenspan - who has Vidilife, LiveVideo and now Revver - will fare differently.  Anyway, worth disclosing that Revver and LiveVideo are 2 of the hundreds of site that WatchMojo.com distributes video to.</p>
<p>I wish Brad and Revver best wishes, but let&#8217;s face it, there is a flight to quality taking place in finance and in advertising.  In advertising, marketers have clearly rejected the notion that they will underwrite user generated content&#8230; so I wonder why Yahoo! and Greenspan are doubling up their bets on UGC.  But, I digress.  I will address why I did not make a serious move for it after all&#8230; mind you, let&#8217;s face it, even if I would have attempted, I think LiveUniverse.com had the inside track and provided the status quo to Revver&#8217;s staff.</p>
<p>At the same time, Tech Crunch reported that <a href="http://www.techcrunch.com/tag/knockatv/" target="_blank">Knocka TV</a> is undergoing some serious drama.  There goes $3.5M down the drain, and one more online video company becoming a skeleton in the VC closet.</p>
<p>Anyway, back to work.  Lots going on.  More to come.</p>
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