BW was the last business magazine I canceled, or should I say, did not renew.
But before me stands a $23 offer for 26 issues. That’s a cheap tab. I am thinking of signing up. Is print making a comeback?
No. But here’s the truth: most blogs suck and a lot of print media - while absurdly outdated and largely fluffy - have content that most blogs and new media sources have yet to match. Come on bloggers, if you want that $23 from me you have to step it up, not regurgitate crap.
Bartender, hold that $20 martini, I’m getting some Business Week.
But this begs the question: is BW better off asking me - a 30 year old C-level executive - for $23 or should it somehow get an advertiser to pay that $23 for this little commercial exchange. Think about it… there’s a lot more value for BW (or any print magazine) to get advertisers engaged in what just took place.
But then again, I think print should be free (man, we’ve covered every topic, haven’t we?).
On that note, bartender, hit me again.
Tags: Blogs, Business Week, Magazines|
Posted By: Ashkan Karbasfrooshan | Apr 17th
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