From Paid Content:
— On Joost: Viacom was an original investor in the much-hyped video service from the founders of Skype. Is the service where he thought it would be? ”We come at Joost or other platforms from the point of view that we cannot predict—nor did we in that case or any other case—predict which ones are going to be hugely successful, moderately successful, which won’t work. … We root for all the distribution platforms because the more of them there are, the more exposure our content has.” As for Joost, says Dauman, “They’ve been trying different things. They’ve been tweaking the model but we’ve certainly been happy with the relationship.” But will Viacom take part in the start-up’s second round? Doesn’t sound like it. Dauman: “We did receive equity in connection with our original deal and we’re happy where we are. … I don’t think it’s fair to them for me to comment.
I agree with that statement (in bold). More from HipMojo.com on distribution and content here.
Subscribe: