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	<title>HipMojo.com</title>
	<link>http://watchmojo.com/web/blog</link>
	<description>Covering Online Video, Web, Search, Investing, Technology, Strategy, Investing, M&#038;A, Financing, VCs</description>
	<pubDate>Sat, 21 Nov 2009 21:40:57 +0000</pubDate>
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		<title>Investors Get Rocked Today, Fleeced Tomorrow</title>
		<link>http://watchmojo.com/web/blog/index.php/2008/06/09/investors-get-rocked-today-fleeced-tomorrow/</link>
		<comments>http://watchmojo.com/web/blog/index.php/2008/06/09/investors-get-rocked-today-fleeced-tomorrow/#comments</comments>
		<pubDate>Mon, 09 Jun 2008 16:01:54 +0000</pubDate>
		<dc:creator>Ashkan Karbasfrooshan</dc:creator>
		
		<category><![CDATA[Internet &#038; Web]]></category>

		<category><![CDATA[Video]]></category>

		<category><![CDATA[Social Networking]]></category>

		<category><![CDATA[Financing]]></category>

		<category><![CDATA[Management]]></category>

		<category><![CDATA[Facebook.com]]></category>

		<category><![CDATA[Sequoia]]></category>

		<category><![CDATA[Online Advertising]]></category>

		<category><![CDATA[RockYou]]></category>

		<category><![CDATA[Slide]]></category>
<category>Facebook.com</category><category>Financing</category><category>Internet &amp;#038; Web</category><category>Management</category><category>Online Advertising</category><category>RockYou</category><category>Sequoia</category><category>Slide</category><category>Social Networking</category><category>Video</category>
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		<description><![CDATA[M&#38;A can happen quickly, but financing is a mind-numbing process that takes 6, sometimes 12 months.
As such, learning that Rock You just raised $35M for Facebook apps, you have to wonder, how do the investors feel upon learning that just yesterday, the #1 in this &#8220;space&#8221;, Slide, signaled a shift in strategy by stopping to [...]]]></description>
			<content:encoded><![CDATA[<p>M&amp;A can happen quickly, but financing is a mind-numbing process that takes 6, sometimes 12 months.</p>
<p>As such, learning that Rock You just <a href="http://news.cnet.com/8301-13577_3-9962923-36.html" target="_blank">raised</a> $35M for Facebook apps, you have to wonder, how do the investors feel upon learning that just yesterday, the #1 in this &#8220;space&#8221;, Slide, <a href="http://watchmojo.com/web/blog/index.php/2008/06/08/facebook-slide-and-the-great-social-network-app-swindle-of-2007/" target="_blank">signaled</a> a shift in strategy by stopping to develop new apps.</p>
<p>The money did not come from dumb money:</p>
<blockquote><p>The round was led by venture firm DCM, with contributions from several private investors. Previous RockYou investors include Lightspeed Venture Partners, Partech International, and Sequoia Capital.</p></blockquote>
<p>But all factors being equal, <a href="http://watchmojo.com/web/blog/index.php/2008/02/20/why-most-vc-backed-ad-supported-companies-are-doomed-to-fail/" target="_blank">VC-backed ad-supported companies are prone to fail</a>: no freaking clue how advertising works and too arrogant to admit it, too.</p>
<p>Three months ago I asked &#8220;<a href="http://watchmojo.com/web/blog/index.php/2008/03/16/wheres-the-youtube-fund/" target="_blank">why is there no YouTube fund</a>&#8221; to match Facebook or iPhone funds, even though <a href="http://watchmojo.com/web/blog/?p=2358" target="_blank">online video will be far bigger than social networking ads</a>, and wireless ads is really hype driven for the time being (for the record, I am far more bullish on the iFund than the FB funds).  Today&#8217;s <a href="http://watchmojo.com/web/blog/index.php/2008/06/09/why-youtube-adopted-the-sell-it-your-own-damn-self-ad-strategy/" target="_blank">announcement</a> by YouTube that content owners can sell ads against their own content and monetize their content is validation and support of my argument that there is a need for a YouTube fund.  After all, online video ads in the US is supposed to grow from $1.25B in 2008 to $7.1B by 2012&#8230; while <a href="http://watchmojo.com/web/blog/index.php/2008/05/21/dark-cloud-meet-social-media-social-media-meet-dark-cloud/" target="_blank">social networking revenue projections are being reduced</a>.  To drive the point home: YouTube&#8217;s market share in video is more strangling in video than Google&#8217;s is in search, yet right now, YouTube only <a href="http://www.forbes.com/forbes/2008/0616/050.html" target="_blank">does</a> $75-200M in annual revenues&#8230; so the upside - while both clear and unclear - is there.</p>
<p>As I said, some investors must be waking up today feeling rocked.  To see how something so stupid can even happen, click <a href="http://watchmojo.com/web/blog/index.php/2008/06/09/greedy-fool-theory-when-smart-people-make-dumb-investments/" target="_blank">here</a>.</p>
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