HipMojo.com http://watchmojo.com/web/blog Covering Online Video, Web, Search, Investing, Technology, Strategy, Investing, M&A, Financing, VCs Sat, 21 Nov 2009 21:40:57 +0000 http://wordpress.org/?v=2.1.3 en Google Content to Let Others Discuss Google’s Content Aspirations http://watchmojo.com/web/blog/index.php/2008/08/10/google-content-to-let-others-discuss-googles-content-aspirations/ http://watchmojo.com/web/blog/index.php/2008/08/10/google-content-to-let-others-discuss-googles-content-aspirations/#comments Mon, 11 Aug 2008 03:17:59 +0000 Ashkan Karbasfrooshan Google http://watchmojo.com/web/blog/index.php/2008/08/10/google-content-to-let-others-discuss-googles-content-aspirations/ While analysts and competitors ask whether or not Google is a media - and even, dare we say it, content company - Google is printing money.  But if you wish to read more about this:

- Google Buys Feedburner and Encroaches on Organic Ad Results

- Google Search: RIP 2007 - Google Portal: Est. 2007

Google’s problem, frankly, isn’t with intent.  Clearly it has intentions and ambitions of being a media company.  Its problem is execution: everything other than search and text ads could use better execution.

I am not sure if Google has anyone working at the very top that really gets media and content… (re: “quick, let’s automate this”).  The company’s DNAs are rooted in technology… and for better or worse, that mindset will hurt it in becoming a media / content company.  Talked more about this in Does Google Have Any People Skills?

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