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	<title>HipMojo.com</title>
	<link>http://watchmojo.com/web/blog</link>
	<description>Covering Online Video, Web, Search, Investing, Technology, Strategy, Investing, M&#038;A, Financing, VCs</description>
	<pubDate>Sun, 22 Nov 2009 13:53:08 +0000</pubDate>
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		<title>Google vs. Apple: It&#8217;s the Enterprise Value, Stupid(s)</title>
		<link>http://watchmojo.com/web/blog/index.php/2008/08/13/google-vs-apple-its-the-enterprise-value-stupids/</link>
		<comments>http://watchmojo.com/web/blog/index.php/2008/08/13/google-vs-apple-its-the-enterprise-value-stupids/#comments</comments>
		<pubDate>Thu, 14 Aug 2008 01:10:54 +0000</pubDate>
		<dc:creator>Ashkan Karbasfrooshan</dc:creator>
		
		<category><![CDATA[Wireless]]></category>

		<category><![CDATA[Hardware]]></category>

		<category><![CDATA[Internet &#038; Web]]></category>

		<category><![CDATA[Digital Music]]></category>

		<category><![CDATA[Search Wars]]></category>

		<category><![CDATA[Management]]></category>

		<category><![CDATA[Google]]></category>

		<category><![CDATA[Online Advertising]]></category>

		<category><![CDATA[Apple]]></category>
<category>Apple</category><category>Digital Music</category><category>Google</category><category>Hardware</category><category>Internet &amp;#038; Web</category><category>Management</category><category>Online Advertising</category><category>Search Wars</category><category>Wireless</category>
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		<description><![CDATA[Everyone was clamoring today about how Apple surpassed Google in market cap today.
In all fairness, indeed, when measured by market capitalization (shares outstanding x share price), that is true.
But while Google has $12.7B in cash on its balance sheet, Apple has a whopping $20.7B.  In fact, in 2009, it&#8217;s expected that Apple will have $30B [...]]]></description>
			<content:encoded><![CDATA[<p><a href="http://digitaldaily.allthingsd.com/20080813/boom-apple-worth-more-than-google/" target="_blank">Everyone</a> was clamoring today about how Apple surpassed Google in market cap today.</p>
<p>In all fairness, indeed, when measured by market capitalization (shares outstanding x share price), that is true.</p>
<p>But while Google has $12.7B in cash on its balance sheet, Apple has a whopping $20.7B.  In fact, in 2009, it&#8217;s expected that Apple will have $30B in cash, and by 2010 might even surpass MSFT&#8217;s cash hoard.</p>
<p>What does this mean?  Well, not much, other than the fact that when measured by enterprise value (market cap less cash plus debt), Apple trails Google $135.79B to $145.31B.</p>
<p>Over time, I don&#8217;t doubt that Apple can continue to see both its market cap and enterprise value grow, and eventually surpass Google&#8217;s.  Google remains a one-trick pony (search/AdSense) whereas Apple now has computers, music players and phones to boost its growth rate&#8230; no wonder Eric Schmidt et al. are so hellbent on video and wireless.</p>
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