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	<title>HipMojo.com</title>
	<link>http://watchmojo.com/web/blog</link>
	<description>Covering Online Video, Web, Search, Investing, Technology, Strategy, Investing, M&#038;A, Financing, VCs</description>
	<pubDate>Sat, 21 Nov 2009 21:40:57 +0000</pubDate>
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		<title>As Consumers Tuck Away Wallets, Paid Clicks Tumble</title>
		<link>http://watchmojo.com/web/blog/index.php/2009/05/13/as-consumers-tuck-away-wallets-paid-clicks-tumble/</link>
		<comments>http://watchmojo.com/web/blog/index.php/2009/05/13/as-consumers-tuck-away-wallets-paid-clicks-tumble/#comments</comments>
		<pubDate>Wed, 13 May 2009 20:13:52 +0000</pubDate>
		<dc:creator>Ashkan Karbasfrooshan</dc:creator>
		
		<category><![CDATA[Internet &#038; Web]]></category>

		<category><![CDATA[Search Wars]]></category>

		<category><![CDATA[Stat of the Day]]></category>

		<category><![CDATA[Online Advertising]]></category>
<category>Internet &amp;#038; Web</category><category>Online Advertising</category><category>Search Wars</category><category>Stat of the Day</category>
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		<description><![CDATA[Paid search traffic down.

Why are we surprised?
When people are less interested in shopping they have a lower propensity to click on listings that sell stuff, no?
You&#8217;ve heard it before: search captures intent, video captures interest.
More and more, I think my prediction that online video revenues will cross search revenues by 2018 will become true.
]]></description>
			<content:encoded><![CDATA[<p><a href="http://weblogs.hitwise.com/us-heather-hopkins/2009/05/paid_search_traffic_share_down_1.html" target="_blank">Paid search traffic down</a>.</p>
<p><img src="http://watchmojo.com/blogs/images/paidclicks.png" height="301" width="500" /></p>
<p>Why are we surprised?</p>
<p>When people are less interested in shopping they have a lower propensity to click on listings that sell stuff, no?</p>
<p>You&#8217;ve heard it before: search captures intent, video captures interest.</p>
<p>More and more, I think my prediction that <a href="http://watchmojo.com/web/blog/index.php/2007/12/11/video-ads-to-surpass-search-ads-by-2018/" target="_blank">online video revenues will cross search revenues by 2018</a> will become true.</p>
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