Top spot has to go to the one that eventually took over as primary mascot.
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Top ten "bad guy" advertising mascots
#2
Suggested by
Michael Ross
The Hamburglar (McDonalds)
10
#3
Suggested by
Michael Ross
Top Gun Pigeons (Nissan)
10
Michael Ross
9 years ago Report
https://www.youtube.com/watch?v=OnZhPtpibSk
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#4
Suggested by
Michael Ross
Raiders (Capital One)
10
#5
Suggested by
Michael Ross
Mayhem (Allstate)
10
#6
Suggested by
Michael Ross
Louie (Budweiser)
10
#7
Suggested by
Michael Ross
The Smudge Stick birds (Windex)
10
Michael Ross
9 years ago Report
Unusual in that, the first time we saw these birds, they were in favor of clear Windex glass. https://www.youtube.com/watch?v=k6PRfvA8i6E
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#8
Suggested by
Michael Ross
Chester Cheetah (Cheetos)
10
Michael Ross
9 years ago Report
Debatable, but the early ads had him as a Wile E. Coyote-type character always trying to steal Cheetos, while the current ads often feature him engaging in dickish behavior.
